Contest Rules on Social Media

So here's what happening this week. I'm setting up a give-a-way and hoping this will get Shiver and Fears more attention. This is different than what I've ever done before. Some of you might know about the amazon give-a-way I hosted on Amazon.com. It was good, but not as good as I wanted. Long story short, here's my contest:
As some of you might know after 8 years Shiver and Fears is having it's anniversary, it's bookaversary! So since there is no party this year we're doing something different. We'll be at the Village Library doing a live feed talking with young readers and others about Shiver and Fears and hopfully we can get your attention too on facebook. (let's see how that turns out.)
Sorry, lets stay on track here and talk about this give-a-way. It's time Shiver and Fears gets some attention. Now, on instagram there's a ton of likes, on twitter it get's passed to a few people, on a good day, and facebook... it's a little quiet... Let's change that! I will give a fan a prize if they can gain 25 points in a week on Twitter or Instagram:
Like a post= 5 points
Leave a comment 10 words= 10 points
Comment an answer= 12 points (I'll post a puzzle)
Follow #shiverandfears= 15 points (instagram)
Comment 10+ words = 20 points
Post with #shiverandfears = 25 points

Now question is, who is going to get those 25 points? What post of mine will you put a heart on, or will you leave a comment? Think you can solve a rebus puzzle? Or follow #shiverandfears on instagram. You know you get more points if your comment has more than 10 words, right? But why struggle collecting points when posting with #shiverandfears gets you all the points at once!